Series of Blog Articles around leadership and what it means and how it applies to Salesforce Marketing Cloud
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Leadership in Marketing Cloud: What does it mean to be a Leader?
I know this is not the type of article series you would normally see coming from me when compared to my past articles. Upon exploration, I found this is a topic that was very under-represented both officially and in community content. I went out and looked for any articles or reference material related to leadership…
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Leadership in Marketing Cloud: Leadership Personas
Welcome to the second article in my ‘Leadership in Marketing Cloud‘ series. I created this series to address a major gap around leadership articles inside the specific context of Marketing Cloud. When I searched through the community and official places, there was nothing really available. With all the voices and content out there, it seems…
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Leadership in Marketing Cloud: Styles and Good Leadership
Welcome to the third article in my ‘Leadership in Marketing Cloud‘ series. I created this series to address a major gap in reference and documentation around leadership inside the specific context of Marketing Cloud. When I searched through the community and official places, there was nothing really available! Please reference here for all the articles…
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Leadership in Marketing Cloud: Conflict Resolution and Tough Conversations
Welcome to the fourth article in my ‘Leadership in Marketing Cloud‘ series. I created this series to address a major gap in reference to and documentation around leadership inside the specific context of Marketing Cloud. When I searched through the community and official places, there was nothing really available! Please reference here for all the…
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Leadership in Marketing Cloud: AI and the Brave New World (pt 1)
Welcome to the fifth article in my ‘Leadership in Marketing Cloud‘ series. I created this series to address a major gap in reference to and documentation around leadership inside the specific context of Marketing Cloud. When I searched through the community and official places, there was nothing really available! Please reference here for all the…
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Leadership in Marketing Cloud: AI and the Brave New World (pt2)
Welcome to the sixth article in my ‘Leadership in Marketing Cloud‘ series. I created this series to address a major gap in reference to and documentation around leadership inside the specific context of Marketing Cloud. When I searched through the community and official places, there was nothing really available! Please reference here for all the…
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Leadership in Marketing Cloud: Delegation and Enablement
In the last article, we took a bit of a left turn and talked about AI from a leader’s perspective. We are now going to be back to our regularly scheduled leadership topics dealing with Delegation and Enablement.