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API / SFMC / SSJS / WSProxy March 20, 2022
READ MOREThere are quite a few different functions that you can use in SSJS to make API calls. The capabilities, ease of use and performance of these vary – meaning there is no single silver bullet preferred function to do API calls…
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API / Data Extensions / SFMC / SSJS / WSProxy April 15, 2021
READ MOREA common request I hear is the need for a quick reference place for the data extensions inside of a specific account as well as the details pertaining to them. Without the API, gathering this information can be a major pain in the butt. My previous solution was great, but over time it has become […]
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API / SFMC / SSJS / WSProxy July 28, 2020
READ MOREThis is the fifth part in an ongoing series, please visit here to read the previous article. This article is intended to give a general overview on SFMC SSJS WSProxy and its uses and benefits. What is WSProxy? WS stands for WebSocket which, in a nutshell, provides a way of creating web applications that support […]
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SFMC / SSJS / WSProxy June 2, 2020
READ MOREThis is the third part in an ongoing series, please visit here to read the previous article. This article is intended to give a general overview on SFMC Server-side JavaScript Platform Library and its unique capabilities. Salesforce Marketing Cloud has two distinct libraries for Server-side JavaScript: Platform and Core Library. For this article, we will be concentrating on […]
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API / SFMC / SSJS / WSProxy March 15, 2020
READ MOREMost of the time, the best method is to just export the data extension and then import it again into All Subscribers. For one time bulk imports, this is by far the most efficient method. Alas, as with any solution in Salesforce Marketing Cloud, it comes with a ton of ‘but’ statements. For instance, what […]
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Although the alerts provided by SFMC on Triggered Send issues and errors is very helpful, it can take many hours before they show up, which can sometimes lead to significant backups in your processes. To get around this delay, I have come up with a monitoring automation that will give almost ‘real time’ alerts on […]
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API / Data Extensions / SFMC / SSJS / WSProxy December 6, 2019
READ MOREI have created a more modernized version of this in a different article. I left this article here as a reference should anyone want to take other aspects of it that may not be in the new version. I would highly recommend using the new version I created instead of this one though. A common […]
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The LogUnsubEvent api call allows you to unsubscribe a subscriber and log an ‘UnsubEvent’ that is tracked against a specific job. This is mostly used for custom preference centers or unsubscribe pages. By using this call, you are able to track back the unsubscribe to the job that the email was sent, instead of just […]
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**EDIT** 2019-09-22: Added new function at bottom of article to allow for Sendable and Retention inside DE. Copying a data extension inside the UI of SFMC is not too difficult and can be done via the Wizard. The issue comes in that this is a purely manual process and cannot be automated or programmatic. There […]