-
READ MORE
I know, the title is a bit of a stretch but hopefully the quality of the article will make up for it!
-
READ MORE
As a bit outside my normal articles, I wanted to share some of the native Javascript array capabilities that can be mimicked in Salesforce Marketing Cloud Server-side Javascript. Now, for many this may not be super useful as it is a good amount of effort to get this to work correctly, but there is a […]
-
API / SFMC / SSJS / WSProxy March 20, 2022
READ MOREThere are quite a few different functions that you can use in SSJS to make API calls. The capabilities, ease of use and performance of these vary – meaning there is no single silver bullet preferred function to do API calls…
-
READ MORE
This may seem a weird question for those that are not familiar with SFMC SQL Query Activities because they do not realize the crazy amount of different ways you can use different functions to accomplish the same end result table segmentation. Now, just because the end result is identical, this does not mean that each […]
-
READ MORE
Automation Studio is very different from Journey Builder. For instance Automation Studio performs actions in “batches” not 1:1 like Journey Builder and Automation Studio does not connect with Sales and Service cloud like JB. But different does not mean better or worse. They are actually very complimentary to each other. One of the main features […]
-
READ MORE
This is an editorial piece about my thoughts and disappointments on Guide Template Language in Salesforce Marketing Cloud. Learn about how I went from a pie in the sky dream to a thunder and lightning nightmare.
-
READ MORE
There are two different ‘types’ of SFMC automations. We are going to be concentrating on File Drop Automations and the crazy Substitution Strings they can use.
-
READ MORE
As a follow up to my HowToSFMC article on creating a simple authorization endpoint inside SFMC, I wanted to provide a ‘use-case’ for this endpoint. This article provides educational information and examples and is not intended to be a final product nor are there any guarantees or assumptions made from this information. A big complaint […]
-
READ MORE
Have you ever run across a one to many relationship that you need to have listed fully in a single field? You are not in the minority. There are tons of places, especially is something like an MDM that requires this type of data storage. The issue is, how do you do this inside of […]
-
API / SFMC / SSJS / WSProxy July 28, 2020
READ MOREThis is the fifth part in an ongoing series, please visit here to read the previous article. This article is intended to give a general overview on SFMC SSJS WSProxy and its uses and benefits. What is WSProxy? WS stands for WebSocket which, in a nutshell, provides a way of creating web applications that support […]